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April 17, 2026
All Retailer Zoom Call on Monday, April 20
12pm PT
May brings collections from Simon Hurley, Lisa Horton, Yana Smakula and your favorite mouse! Be sure to join us for an all-retailer Zoom call to find out all the details of these awesome new collections, plus all the latest in Spellbinders and Hero Arts news.
Clearance Update
There are fresh new markdowns in the Clearance section this week, including lots of finds under $5 and a selection of Glimmer foils and wax bead colors. These products won't be reordered - so get them while you can!
Craft Dash Kits
It's time for another Craft Dash! This Dash features May releases from Spellbinders and Hero Arts, and will get you creating four irresistible samples.
Catalogs
There's something irresable about a paper catalog. For a limited time, you can purchase copies of the summer catalogs from Spellbinders & Hero Arts.
We All Have Baggage Exclusive Retailer Class
Check out the Retailers Only Facebook group for a free bonus class from Sheri Ballantyne to support her new collection, We All Have Baggage. The projects from this class are exclusive to independent retailers... and super cute!
Celebration of Craft Bounceback
For those who qualify, the bounceback coupon from Celebration of Craft runs through March 31st.
Qualified attendees can enjoy an additional 7% off all Hero Arts & Spellbinders branded products on orders of $500 or more.
Updated TOO Photography
There's gorgeous new photography for The Organized Option products. Download all the new images with the button below.
100 Bulk Pack Card Bases
You ask and we deliver! We're now offering a bulk pack of A2 side fold card bases exclusively for retailers to use in classes and kitting. Grab yours for only $14.99.
Back In Stock
- Silver Bullion Powder
- Gold Bullion Powder
- 1" Solid Circle Wax Seal
- Full 48 A2 Cardstock Pack
- We All Have Baggage Collection
- Hero Arts Tiny Bears
- Good Fortune Horse Stamp & Die Set
Out of Stock
- Just Add Cake Birthday Cardmaking Kit
- Yana's Tulips & Daffodils Press Plate & Stencil Bundle
- Cutting Plates
- Hero Arts Big Hugs Bear Dies by Carly Tee
- Color Block Accent Arches Dies
- 12" Paper Trimmer
Out of Stock
- Tina Smith Confection Companions 3D Embossing Folder
- 1-2 Punch: Corner Rounder & Notch
- Mighty Mister
- Essential Arches Dies
- Ugh Stamp & Die Set
- Dumpster Fire Stamp & Die Set
Clear Seal Maker Tool Demo Bundle
We're so excited about the new Clear Seal Maker Tool and all the possibilities it unlocks! In order to make sure you're prepared to showcase this new tool for your customers, Kim will be teaching a demo class November 10th at 12pm PT to answer the most common questions and help make the most of it.
Be sure to order your Demo Bundle so you can create along. This bundle includes all the ingredients for beautifully clear seals:
Clear Seal Maker Tool
Glass Mat
Extra Clear Wax Sticks
Gold Bullion
Little Works of Art Rub-Ons
1" Round Solid Circle Seal
All for only $24! This bundle is only available for a limited time, so don't delay!
November Releases Available Now
A fabulous new tool, fresh colors of BetterPress inks, and some familiar fantastical friends... what more could you want?
Wonder of Oz by Graphic 45
Clear Seal Maker Tool
Dina Wakley BetterPress Inks
Take advantage of the savings with brand new clearance markdowns and mystery bundles!
Reservations are closed for 2025 Advent Calendars
The reservation window for 2025 Advent Calendars is now closed. Missed it? You can join the waitlist by clicking the button below.
